March 12, 2010, Newsletter Issue #47: Approach Your Audience

Tip of the Week

Email is a top web destination for Internet users. The information garnered through personal accounts is oftentimes read before anything else on the Internet. Gaining entry into the inboxes of Internet users allows a business essential visibility and important priority.

Users tend to keep their email addresses private, while many will offer the information in exchange for exclusive content, contest entry, etc. Compiling a list of user email addresses provides companies the ability to directly contact users as well as having eyes on a grouping of information, often in the form of a newsletter. Engaging and exclusive content is essential to keeping the email list active and potentially growing.

Email marketing strategies should focus on information that is unique and not content able to be found elsewhere. Direct email contact and a request for information can also provide businesses with the ability to conduct online marketing research via consumer feedback.

About LifeTips

Now one of the top on-line publishers in the world, LifeTips offers tips to millions of monthly visitors. Our mission mission is to make your life smarter, better, faster and wiser. Expert writers earn dough for what they know. And exclusive sponsors in each niche topic help us make-it-all happen.

Not finding the advice and tips you need on this Online Marketing Tip Site? Request a Tip Now!

Guru Spotlight
PJ Campbell